blog

Blog

Thought leadership at its finest.
Learn actionable tips and insights on how to use guest WiFi and location-based customer insights in your business.

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customer mobile phone connecting to guest wifi

What you need to know about MAC randomization

customer

How to strengthen customer relationships during COVID-19

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first-party data

Why first-party data are the future

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GDPR

GDPR: Where We are One Year Later

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customer profiles

How to create real 360-degree customer profiles

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customer insights

How to gain customer insights without spying on them

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in-store analytics

How in-store analytics can transform the customer experience

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WiFi analytics

WiFi analytics: a magnifying lens that notices visitor behavior

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WiFi Marketing

Embrace WiFi marketing to engage on-site customers more effectively

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captive portal

Is the Captive Portal the “landing page” of the physical world?

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