Cloud4Wi is excited to be mentioned in the latest Gartner Magic Quadrant for the Wired and Wireless LAN Access Infrastructure report. We’re not actually placed in the Magic Quadrant – just cited in the document – but we’re still very pleased.
Few documents engender more vigorous debate on a specific market segment than Gartner’s “Magic Quadrant” reports. Importantly, along with individual vendor selection and position within the quadrant, Gartner reviews the industry’s direction and evaluates new trends. In the latest Magic Quadrant for the Wired and Wireless LAN Access Infrastructure industry, a significant industry shift is identified.
According to Gartner, “The market has evolved beyond the speeds and feeds of technology, whether it is high-performing radios or the access point platforms that integrate them. While the processing power and functionality of access points at the edge of the campus network have grown, they have consumed the requirement for controller hardware in access layer architectures. Additionally, we are seeing the implementation of fabric architectures in the access layer that we often see in data center architectures. The value is now in the network applications that consume the data that is generated at the edge. The baseline of functionality is clearly drawn with network management, guest access, policy enforcement and wireless intrusion detection system (WIDS) capabilities that once differentiated the vendors. Today, the data is consumed by machine learning engines that provide the necessary granularity for indoor location services or proactively manage the devices and adjust the network fabric so that it provides the performance and the high availability that is now expected by end users in every market segment. These next-generation applications are the differentiation of today’s access layer vendors”.
We know that Cloud4Wi doesn’t meet all the criteria for Magic Quadrant inclusion, in fact we partner with all of the players in the Magic Quadrant.
Gartner recently included Cloud4Wi as a representative vendor in their Market Guide for Indoor Location Platforms. Our cloud-based platform works with any WiFi network to deliver five powerful functions critical to the success of today’s brick-and-mortar locations:
- Manages the digital front door on shoppers’ mobile devices,
- Digitally on-boards shoppers for an enhanced CRM,
- Collects unique customer insights for offline attribution,
- Facilitates in-store personalized experiences, and
- Integrates with existing software, whether mobile app and/or IT infrastructure, like business intelligence tools or data management platforms.
We think of it like this, for any business with mobile users in brick and mortar locations, we are an intelligence application layer that can bridge the network infrastructure to the business systems. Making networking infrastructure more valuable to business is where the industry is headed.
Gartner, Market Guide for Indoor Location Application Platforms, 21 August 2017 Gartner, Magic Quadrant for the Wired and Wireless LAN Access Infrastructure, 17 October 2017
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