cool

Cool is a sample fashion chain selling casual apparel & accessories for women. Cool offers in-store Wi-Fi to engage shoppers while they're inside the store.

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Store Locations


Cool stores can be found in New York City.

Design the path shoppers take to get online


Create ideal Customer Journeys to reach business goals and encourage customer engagement

COOL Access Journey 1
COOL Access Journey 4
Splash page appears promoting the latest store initiative
Shoppers lands on the Welcome Portal and logs in
Shopper gains access to special in-store only coupons
Two days after being disconnected, an email is sent to the shopper with an enticing offer

Applications


See how different applications can build the store's brand and encourage repeat shoppers

COOL Advertising App
Advertising

Promote store initiatives


Trigger splash page ads to promote campaigns, increase mobile app downloads, or sell ad space to nearby businesses.

Welcome Portal

Offer simple onboarding


Fully customize Welcome Portals so that the look and feel are in line with store branding. Get shoppers online with quick and seamless onboarding.

COOL Welcome Portal Apps
COOL Coupon App
Coupons

Promote special deals


Encourage on-the-spot purchases and increase customer satisfaction by offering coupons.

External Links

Link to store-related websites


From the Welcome Portal, direct shoppers to the store's homepage, loyalty program sign-up page, and any other related sites.

COOL Loyalty App
COOL Survey App
Survey

Collect customer feedback


Prompt surveys to better understand shoppers and use the information collected to improve day-to-day store operations.

Social Media

Boost social media presence


Ask shoppers to ‘Like’ and ‘Follow’ the store's social media accounts and ‘Check-in’. Encourage them to show off purchases by making posts on their own social feeds.

COOL Social Media App
COOL Nearby App
Nearby

Get shoppers discovering nearby businesses


Help shoppers explore the store's neighborhood surroundings by displaying nearby business information.

News

Keep those patiently accompanying shoppers entertained


Show the top headliners from reliable news outlets so customers can stay updated with all the latest breaking news.

COOL News App
COOL Pinboard App
Pinboard

Encourage fun interactions with shoppers


Pin-up is a virtual post-it-like bulletin board. This is a fun way to interact with shoppers and see what they have to say.

Email

Engage customers after their shopping visit


Reach customers with personalized messages at the right time and place. Triggered campaigns can inspire loyalty and build long-lasting customer relationships.

COOL Email App
Volare Analytics
Analytics

Discover attraction and retention rates


Gain valuable insights into who on-site visitors are and how they behave. Use this information to improve operations and business strategies.

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