Cloud4Wi and Mapp Cloud are officially integrated

March 31, 2022
Mapp Cloud

We are proud and excited to be launching our latest integration with Mapp Cloud. As of today, joint clients will be able to sync contacts, subscriptions and offline behaviors collected with Cloud4Wi, directly and seamlessly to their Mapp Cloud account, unlocking advanced use cases.

What does Cloud4Wi do?

Cloud4Wi’s innovative location-based marketing solution helps companies tap into the world of customer offline data and build journeys that resonate with their customers. With Cloud4Wi, companies can gather customer contacts – including name, email, phone number, age, and gender– and customer offline behavior inside and outside their locations. Everything is implemented according to company requirements and in compliance with data protection regulations such as GDPR and CCPA.

What does Mapp Cloud do?

With Mapp Cloud, companies can easily and effectively gain data-driven customer insights across all channels to trigger highly personalized marketing activities. Companies benefit from AI-supported forecasting models that enable targeted and self-optimizing cross-channel campaigns. Companies can send automated messages via the most suitable marketing channel, at the right time, with the optimal contact frequency. Thanks to advanced one-to-one personalization, companies can achieve the highest levels of engagement and long-term customer loyalty.

How do Cloud4Wi and Mapp Cloud deliver added value to clients?

Cloud4Wi automatically feeds customer offline data in real time into a company’s existing Mapp Cloud. This provides marketers with a real 360-degree view of customers including both online and offline behaviors and enables them to connect with customers at the right moment through the right channel – ultimately yielding high conversion rates and optimizing marketing spend.

What our clients say about us

“With the help of Cloud4Wi and Mapp Cloud, our outlet villages have improved shoppers’ experience,” said the management of Arcus Real Estate. “With their technology, we’re able to see what customers’ preferences and behaviors are inside each location as well as communicate with them personally”.

To learn more about how Cloud4Wi can help your business grow, contact us now

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