• gdpr
    May 17, 2018
    If a company touches data, GDPR probably touches it
    Companies that have not already taken steps to comply with the European Union’s GDPR are behind the curve. They have just few days to be ready!
  • analytics
    April 25, 2018
    How to profit from WiFi analytics
    The WiFi analytics package is effectively a magnifying lens that turns terabytes of raw visitor behavioral data into powerful decision-making insights.
  • social wifi
    April 11, 2018
    How Facebook has changed the Social WiFi game
    The Social WiFi game has changed after Cambridge Analytica scandal, but it is still a significant driver of brand revenue for companies that commit to it.
  • Closing the Gap: Guest Wi-Fi Bridges the Online/Offline Digital Divide
    November 27, 2017
    How retailers can easily overcome their digital divide
    Retailers are looking for new ways to overcome retail's digital divide and provide a unified experience, where customers can easily shop on the e-commerce website or in-person as they choose. In-store WiFi is a key enabling technology.
  • lifetime customers
    November 22, 2017
    Creating lifetime customers from one-time shoppers
    For retailers, drawing customers in with the latest and greatest products is just the first step to gaining repeat shoppers. How can retailers maintain customers’ attention when a rival's shiny new toy might literally be just around the corner?
  • customer experience
    September 28, 2017
    WiFi’s big, hidden impact on in-store customer experience
    Cloud4Wi has provided a companion paper for the Forrester report “The Top Retail Technologies to Watch in 2017” that explains how WiFi provides a foundation for each of the hot technology projects the report recommends
  • Amazon
    July 7, 2017
    Amazon for brick-and-mortar businesses
    With Amazon's purchase of Whole Foods, the timeline to unified commerce for brick and mortar retailers has shrunk. WiFi, coupled with a personalized experience platform, can help retailer in this innovation path.
  • smart cities
    June 8, 2017
    How to create smart cities with public WiFi
    Offering city-wide public WiFi helps create new possibilities, not just to improve the livelihood of citizens and visitors, but for cities as well. A magnitude of benefits can be enjoyed by the city, from promoting attractions to gathering analytics.
  • office WiFi
    May 10, 2017
    Providing office WiFi is coworking wonders
    Office WiFi gives providers a centralized hub from which to promote their story to guests, market the latest offers, and provide essential space informations.